MAGMA X ByShop

The By Collection is now available from MAGMA in London and Manchester.

Founders Montse Prats and Marc Valli have this to say about their shops:

“Walking into Magma should be like walking into a thermometer, an instrument indicating ‘where things are at’ at a certain point in time and space. Not because we think so, but as a result of that process, that alchemy: the power of suggestions, connections, reactions, interactions, over-reactions… and this keeps us going.”